Merry Christmas 2016 at iNFINIX

“Christmas is a season not only of rejoicing but of reflection.”

Hi buddies, I would like to share few words about Christmas 2016 celebrated at Infinix. As you all know, Chennai is my favorite place and so Infinix is. It was me, who initiated a “Christmas” game at the office after hearing about it from my bestie. 

Fortunately, everyone at my office agreed my Idea. Initially, we played it among our friends and later we included the Fresher’s as well.

Let me explain you about the Game:

A team of people should write their name individually on a piece of paper and shuffle it thoroughly. Each person should take a folded paper (names) and check out the names they received. If they received their own name, they need to shuffle it again. Later, everyone should assign a task to the person, whose name they received earlier. One should not reveal their name while allotting the task (We wrote our partner’s name at the other side of the paper to intimate their task). One should do the task promptly and if they fail to do, they must be punished.

Merry Christmas

Out of 2 sessions we played, I would like share few remarkable tasks. I got my colleague Sathya's name twice and the first session was interesting. I asked her to hide footwear of a colleague and it lasts for 1hour. In the second session of the game, I was asked to all the tasks performed on the dice and that was very exciting with the song, dance, and dialogues. I also helped my colleague Archana was asked to dance for a beat. My colleague was asked to perform Alaipayudhe dialogue and so our TL supported him to perform much better. It turned out a big laughter later. We enjoyed those two days with amusement and we gifted our Game partners to appreciate their tasks. Uffhh!! How would I forget the KFC treat? One of our friends was asked to buy a KFC chicken for all of us during the first session of the game. Certainly, that treat was really amazing. I had KFC chicken for the first time and we whole-heartedly appreciated his involvement.

We enjoyed Christmas celebration delightfully and I had gone to my brother Arul’s house for Christmas lunch. Even though we had an office for Christmas, I spend the quality time with friends and Arul’s family. 

An Optmistic Saturday

Hi Buddies, I feel optimistic to write this blog after long days. Hope you people are doing well and I am here to share my Happiness. It had been a month; I was busy in constructing the self to face challenges.  Problems!! Sometimes they stick with us like Fevistick glue, if we react, we would be stuck. If we move on considering it as a daily routine, every day will be ours!! In fact, I have Doughnuts to conceal my problems. It heals and I regain my Confidence! I want to share few ridiculous incidents which had happened last weekend and it indeed boosts my Mind.

My regular Weekend had begun by washing. It is a tedious task ever I would say. The breakfast in my hostel was Poori-the only Tiffen, I hated the most. I convinced my bestie to take me the restaurant, we visit often and I, fortunately, had a Spicy Poda Dossa. Likewise, the tangy Podi added taste to the Dosa and that made me shed tears with Satisfaction!!Followed by Coffee, we left to the hostel to proceed our regular works. After 5 to 6 hours of rest and completion of weekly chores,  We headed to the city to enjoy the Evening gleam of the capital city.

100 Varieties of Dossa

Few experience we face are beyond blamelessness, but it will make your day complete. It was that kind of Evening!! We departed to have Dossa in a famous restaurant that is known for 100 varieties of Dossa in the city. To fulfill all our excitement, the most waited dinner had arrived at your Table!! It was delicious Paper Roast and Innovative Noodles Dossa!!

My Amma always makes the best ever Dossa!! Especially, Dossa and Tomato chutney/ Chicken curry made by her is beyond star hotels. The moment,  I had started eating Paper roast, I thought about Amma!! Anyhow I will have a savory feast this weekend, that is a different story altogether.

Vanilla Scoop

After having Paper roast and luscious Noodles dossa with dry fruits, we ordered Ice creams. At first, we didn't know that an Ice cream will make our day.  The waiter placed 2 scoops of Vanilla ice cream on our table when we were discussing on the Smartphone and selfies. I was enthusiastically looking at selfie which I took a few minutes ago and tended to eat Ice cream!! I tried to taste the last spoon of Ice cream while I was gazing at smartphone and unfortunately, it dropped down(Vada Poche!). A few seconds later, I noticed a boy who watched all these and burst out laughing at me. Bashfully, I told what had happened to my bestie and he too started laughing at me.  Friends, You had missed my reactions Indeed, Lol!

Few funny moments are more than enough to make our Life colorful.

Live the Life to the fullest. Few situations may push you to ruin you. But it is all about, how you react to it. 

Interesting Facts about OnePlus 5T : The Conqueror

Hello buddies!! This month is very special to us and is full of gifts and surprises. We had an inspiring anniversary and exciting gifts. Happiness is I surprised my bestie after long days (!). The interesting fact about our day is he stunned me by gifting my favorite Yummy Yummy Chocolates! 

I was delighted to inscribe the emotions on buying a very own smart phone in my previous blog, Happiness is OnePlus 5t. Today, I am glad to notify you on few facts about OnePlus 5t.

“I was eagerly waiting to receive & unbox my Smart Phone. It did reach me yesterday and I grinned, that broad smile which adorns me - A Trademark blush!!”

OnePlus 5T- Interesting Facts

The OnePlus 5T is indeed a conqueror among the competitors and it flourishes with advanced features comparing its previous model.

My Smart phone comprises of 6GB RAM and I bought it with few offers applicable to my bank.

I received it with a handset, semi transparent case, dash type-C Cable and Power adapter, SIM tray ejector and a user manual.

As I bought it in Amazon, It holds a year Warranty and a screen protector is available to the pre-applied users only.

I personally liked 18:9 display, it is thin, stunning and I had good feel about the outer panel because of stylish curves. It has an executive look!

The face recognition screen lock is amazing that, the phone is not unlocked if I tend to open it with eyes closed.

I am happy that, I don’t need to wait for hours to get my phone charged. The 100% of battery is obtained in 45mins of time.

I hope 16 MP main sensor and a 20 MP secondary sensor helps me to capture a crazy, delightful and memorable moments. An honest alternative to Digi cams for its admiring camera and video features!!

It has the Dual SIM port and OxygenOS version of Android with extraordinary features (themes, font and icon styles). Do bid good bye to slowdowns with this magnificent Smart Phone which optimizes the OS for better performance!!

Still lot more to go with OnePlus 5T!! If you wanna buy and retain a Smart phone for years, Do choose this Charming Smart phone!!

  

Happiness is OnePlus 5T

I am an independent man working in an IT Industry. I am with my girl who always admires my passion and supports (tortures) me to lead a secured life. She did know that, I am a kind of man with a “Take it easy” attitude. The best thing I could tell about her is her love and humor sense. Indeed she is cute and humorous!

I was grown as an independent child and I always struggle to learn Tamil subject. In the class 9, I studied Tamil because of my Tamil mam. She tried hard to teach the subject but I always stand first in Maths rather than the language. I have a Cousin Brother and I always admire his talents and his way of approaching things. To me, He is an all time guide whom I can reach at anytime. He supported me during my hard times and trusted my Knowledge and now I am in my dream designation because of his guidance.

OnePlus 5T

Here I would like to thank my Parents, who supported and helped me in my needs. Their phone calls mean a lot to me and Today, I could find the satisfaction in my dad, every time he looks at me.Every man’s fantasy is to buy his favorite accessories by his own salary. Absolutely mine too!! I was eagerly waiting for One Plus 5T to launch in India, scrolling news feeds and YouTube. Today, I am at a sigh of happiness that, I have ordered my very own and most expected phone!

Where ever I go with my Girl, I explain her about the phone and made her to gain the Interest on that model!! Today, she is waiting to click crazy selfies on One Plus 5T too!! Initially, I was hesitated to take credit cards as I know fewer disadvantages over it. As I don’t have any option, I am incurred to choose this option with the guidance of my Friends. Today, to my surprise, I received my very own credit card and did make an order on One Plus 5T!

I am happy to tell this not because, I boost. Friends, if you have a Heartbeat, there is still time for your dreams. So, dream it and achieve it through tireless endeavors. Everybody is unique and potential. I still have lot more to do with confidence and honesty!! 

(Writing this Snippet with a bundle of Joy!! I felt the same, when I jotted about A Special Gift from Bestie. Inscribing a story or a poem was my childhood goal. For time being I disguised my goal in the form of blogs. Though I have incomplete plans, I stand firm in achieving my Goal too. Of course, achieving something is not like a magic. I don’t possess a magic pencil to color my Life. What I possess is a confidence and few readers who motivates me to proceed my passion. Thank you Readers!!)

Happy Yesterdays and Happier Tomorrows - An Anniversary Gift

My days were dark, blank and clueless. My isolated soul had set its foot with thousands of confusions about career and city life. I was excited exaggerated during the inauguration of our course.

Unfortunately, the strength of the course was 10 and it was decreased by 8 later. It is neither a good luck nor bad luck. I had very Good friends; my days were glorious and I learnt a practical lesson every day. Right from traveling in a crowded bus to traveling alone. It was a drastic change in the routine of my life. My days were magical and splendid in Chennai with friends, especially YOU.

You are the one whom I much cared about, thought about and of course dreamt of!!

I remember the very first week of our class, I was stout (!!) and giggling for every answer. No one was aware of my hidden fear about my career behind those clueless giggles. In fact, I had already seen you in social media when I browsed about our course. You seemed to be MASS!! Aren’t you?

I had already told you about the insults I faced in class. Should I mention those funny stuffs? (ROFL)You are the one who had supported me to come across those immature messes.

The seeds you had sown extend its branches with yet to ripen fruits.

By the month of April,a couple of years ago your name in my contacts got a prefix as “Best Friend” and it was preceded by other contacts.

You are my Best Friend then and forever!

Glympse of Love

The days spent with you were memorable and I still remember that funny incident; we went to Mutt thinking that it is a temple and came back seeing few elders.

One more thing, you taught me to have fast food, especially Samosas in Senthoor during android hours were awesome.

Do you really want to know when did I fall for your Friendship deeply?

The day we went to an Orphanage for one of my friend’s birthday. It was then I started admiring your nature.

Happiness Hunt

We started exploring new places in Chennai after August- Nungampakkam CCD, temple, Brownie heaven, Papa John, and so on. Countless na?

Do you remember the day, when I had Sakkara Pongal in Durga temple located at Anandh theatre?

I liked to spend time with you, discovering Chennai, sharing thoughts – I was out of fear and hesitation.  I improved!! You made me to improve!

I am still longing to pick that “Brinjal shade” outfit for you, in which you looked Awesome that day. Aww!! That day was ridiculous na? We searched for additional stuffs, to avail a gift worthy “Estelle stud”.

After completing our Courses, when I joined as an HTML-5 trainee, I was scared that, we couldn’t catch up like before. But you made my days, specials by traveling 15kms for me.

The time you were in Bangalore was difficult to me but I waited for 2 days in a month to meet you, to spend time and to visit our favorite places.

I was longing to give Surprises too. The best moment would be, visiting your place in the early morning as a Surprise and I still remember that 1000 watts smile you made, seeing me.

It was that “gap” which made me to shift to Kerala!

Now, my dear Bestie, we are at next level of our Life to prove our capacities, improve ourselves with each other’s support. Our mission is in “Running” state too.

This anniversary, I promise you that, I will stay Happy and spread smile as much as I can, for the sake of Doughnuts!! (Lol)

You stole my Heart and so I am stealing your Last name!! Happy Anniversary!!

Special Thanks to Friends!!

Glimpse of Happiness

As I told you earlier, I write “Happiness Hunt” for my satisfaction and it enhances my Happiness and writing skills with pride. Today, I write this blog with a Gratification on perceiving a sort of relief and Joy. 

Shanni!! She is my Blood mate, an arrogant Friend and the Best adviser ever. The bond we share is unique, but we are there for each other, anytime.

We are Spooky Sisters whom everyone astonish about, be it a look or a nature. We fight, shout, battle but we always care for each other, love each other.

Those childhood days were awesome and I felt a motherly feel when I hold her on my Lap until we reach home in Auto. She always used my innocence and blackmailed me for few stuffs, that is different story altogether.

Sometimes, we plan for a trip together in one morning, we fight for silly issues by afternoon and by night we blame our family members. We are not perfect; we are inimitable, just like everyone else.

"We both rarely speak and hardly meet as we moved on to two different states for our career." 

Since 3years, we seldom contact in phone or meet due to her studies and my work nature. But, when we get time to have a word, we share our happiness and support in hard times.

I am longing to spend long-leave with my Family, having fun, fighting and teasing each other.

Rakhi Bujji - The best relief to my family in our absence as they possess the same nature, superseding us.

Today I feel a sigh of comfort and Solace because, my little angel has got placed in a renowned Hotel in Rock/Metal Capital of India. I reckon, besides several struggles and discomforts she did achieve the best, which suits her. I believe that, she will achieve her primary Goal very soon with confidence.

Hey Blood mate, I am Happy for You Shannima, I know that you will not listen to my Advice and so I am not going to do that. But, as your innocent elder sister, I would like to share few Tips (!).  I had already shared few words while you got that part time job right? Uffhh, did you read my previous Blog, My Dear Spooky Sisso... ? If you didn’t have a glance, my one-liner tip would be “Improvise, Adapt and Overcome, my Young Lady”

P.C.

Waiting for a get together dea 😉😉

Something I Lost

While I was perplexed about my next Blog topic, I came across an impressive title, “Something you lost”. I have only hand for things I have lost and when I think about that right now, I Smile.

My Childhood

As I have already narrated about my childhood in previous blogs, I don’t want to trouble you with the lengthy paragraph. Elder children are always calm (then) comparing the crazy younger ones. And so, I was. I was pampered until by 20years of age, TBF. I didn’t have an own liking in those days as I always agree with my parents. I believe, this is one of the drawbacks of 90s reserved kids.

Friends

My readers knew that I was fond of friends and Friendship. Latter was an emotional part of my life (then). I believed pampered friendship to an extreme level and that was taken as advantage or a reason to neglect me. May be I was wrong then. But few questions were left unanswered by my Friends.

Something I lost?! But I found the real self .

Trips and Excursions

Every year, there will be paid tour in my school, in which students get chances to visit Kerala, Chennai, etc. I never got a chance as my parents didn’t allow me anywhere even to the outing with friends until I crossed 20. There were days, I lied my home and visited my friend’s home with classmates, watched Nanban and 7m Arivu movies. Later, I confronted to my mom as she is my best friend. And other thing I missed was Family tour, due to Appa’s busy schedules and Amma’s illness; we had been to the tour only 3 to 4 times.

To take this blog in a ridiculous approach, 😃

Weight

Chennai has changed me a lot both physically and mentally. I had lost weight!! I wish to go there right now. Yup, want to reduce few Kgs too(Wink).

Finally, to conclude:

I have lost my very own towel, this morning. It was my favorite one and 2 two of friends were fond of that material too. Today, to my bad luck, I saw the empty clips hung on the string without the Towel.

Yaru paartha velai idhu? 😒

"Share your smile with the world. It's a symbol of friendship and peace."

Classifieds: Marketing Trends

The requirements of a Product and the impact of online shopping lead a Classifieds Site to grow faster. Whatever the needs are, today everybody is buying and selling at one Tap. This shows the development of Internet Technology and the dynamic necessities of a common man. Let us assume, you have a new Classifieds Website, what will you do to get visitors and how will you convert them into buyers? What are the basic things to do with the Classifieds Website to acquire potential Customers? Here are few solutions to the Questions which knock your mind when you own a Classifieds Ad site.

So, you have a very own site with perfect URL Structures, Classifieds categories, and sufficient content. If you are a newbie, check out the following steps:

Initiation

If you are a startup, buy a long-lasting domain, select a captivating Classifieds theme; choose an Iconic logo and brand name. Remember, your URL structure should be short and it doesn’t include numeric and special characters. While creating a classifieds site, don’t implement all your design, implement logically.  Let us assume your plan is to create a classified site for Mobile recharges, Travel Ticket Booking, Paying Bills to postpaid connections and so on. Initially, proceed with releasing a module for “Mobile Recharges” only. Enhance your site with other services in near future. Make sure about the Location, your services cover.

Content Creation

Content is the King- is a popular adage in Internet Marketing, which is true too. If suppose you have 100 target URLs initially. You must have an engaging unique content for all those 100 pages. The content should have a good number of High-competition keywords in it. Let us assume if you have 200 words of content, you must have 2 unique Keywords in it.

For Example, the Keywords can be Classifieds site in India, Pay Mobile bills Online, etc.

Your target URL should have mandatory fields like Product name, product price, Location, Product description, Product images, etc. This helps the buyers to get useful information about the Products they wish to buy.

Acquiring people and Visitors

Now, you have a standard Classifieds Website based on On-Page SEO Suggestions with few Initial releases (Categories). Do research on Marketing and Proceed with the Digital Marketing Activities. Explore, consult people to do the right SEO practices. As your site is new, start with writing a Blogs, articles. Create a Facebook Page and do organic promotion (Add 5 Posts in your page on regular basis).

The next step is to create a Newspaper Ad/ Video. Posting an Ad in Newspaper will reach the lakhs of people. To grasp the Internet users, create a one-minute Advertisement about your Website and upload it on Youtube. Release new Videos weekly once. A Good video content will reach the hearts of people, thus increasing the Youtube subscriptions.

Now, start doing Off Page SEO activities. To be frank, there are no suitable SEO activities for the particular site. It is your Work that reaps the visitors in future. You can check the Web Master and Analytics tool to check the website traffic and standard Backlinks (Your Off-page SEO works that reflect in Webmaster).

Refer: Digital Marketing Strategies

Upgradation and Management

Plan for the next release!!  Let us assume, that you gonna launch “Travel Ticket Booking”, start your Off Page activities for Travel Tickets prior 15days of the release. You can do SEO for that as you have already planned its Title, Target URLs, Content, etc. while the particular Page is in maintenance. Make sure to engage with the people socially at every release, create trailer videos, facebook banner, blogs about the new release. Engage with your potential customers through Chat, Email, Forum and Facebook.

Localization

So, you are doing well with the Website on good traffic, response rates, and likes. Enhance your business presence across the cities and states.

Releated Blogs: Digital Marketing and Analytics

Off page Practices for Classifieds Ads Site

• As I told you earleier, your Classifieds Site should have minimum 150 to 200 words of content with targeted Keywords and Internal linking.

• Write minimum 2 website blog in a week, post minimum 3 blogs and articles in high PR Blog submission and Article submission sites(to achieve quality backlinks).

• Do Social Media Optimization on daily basis in high PR social media sites.

• Do Competitor Analysis through paid tools like SEO Profiler or else  use Google Search(search patterns) to find the competitor links-weekly thrice.

• Quality image sharing attract most of the visitors, share nice-looking images with good cretic on Image sharing sites.

• Stay active in forum submission sites and QA forums.

Likewise, search for SEO activities, latest SEO trends and implement to your Classifieds Website. You can find the results of SEO backlinks that impact your site on Google Web Masters.

Boasting a Classified Website is reliable boon, make it a standard Classified Ad Site through the comprehensive research on Search Engine Optimization, E-Commerce SEO and Marketing.

The Kite Runner: For You a Thousand Times Over

Hi friends, basically I am a Book lover. I like to read books and I had a broad collection of novels and motivational books which enhanced my Almirah. Now, I had started reading the selected number of books because, I couldn’t imagine the western touch and few sad endings. I had a fantasy of writing a story in my childhood and hope I would start in near future.

What do a Beginner require to start a Novel? A Life Experience, a System, and a Conducive Environment!!

My Dad, who is a Junior Engineer habituated me to read (good) books especially from the motivational genre. He is fond of reading Books related to health and Science. My Mom, a Gold Medalist from Commerce background is fond of Indra Soundarrajan and Ramani Chandran novels.

A few months ago, my Bestie presented me 2 books. One is “Love stories that touched my Heart” and another one is “The Kite Runner”. After completing the foremost one, I started reading “The Kite runner”.

I would like to share few key points on “The Kite Runner” which is the best seller novel over years.

The Story is based on 2 boys from Pashtun and Hazara background (Pashtuns belonged to upper class and Hazarus were servants, according to 1970s).

One among the 2 boys, named Amir belongs to Pashtuns and he loves reading books like his mother.

Hassan is an uneducated kid from Hazara family who is brave, a good Kite Runner and known for slingshots.  He does anything for his Amir and his Baba.

The characteristics of these 2 boys illustrate the behaviors of two brothers in a family. While one child is calm, reserved and cowardice other one is bold and active.

Baba!! Amir’s father, this character also suitably represents a common dad who is workaholic and atheist.

This book also tells us about the condition of Kabul in mid 70s and 80s. The appropriate narration of wars, riots, homicides were very frightening and touching.

The superiority of pashtuns over hazaras, and the rise of soviet war and taliban regime in Afghanistan were sensible.

The life of Afghan refugees in California, their behaviors and standard of living were inscribed flawlessly.

Childhood friendship!! The author has narrated the essence of childhood friendship with extreme sensation.

The feelings of Son during his father’s last days- Memories of Dad and the days without him.

A Child’s expectation of love and affection from his father and his envy on Hazara friend who was cared by his father were picture perfect.

The Redemption part was magnificent.

“Because its themes of friendship, betrayal, guilt, redemption and the uneasy love between fathers and sons are universal, and not specifically Afghan, the book has been able to reach across cultural, racial, religious and gender gaps to resonate with readers of varying backgrounds.”

— Khaled Hosseini, 2005 (source: wikipedia)

For You a Thousand Times Over!!

Chennai Rain: December Showers

I came across few trolls on Chennai rain and I wore a pleasant smile as it was humorous and thoughtful. Chennai rain is something special to me and whenever September approaches, I always remember about the fantastic Chennai life.

Nada 2015

I was happy by the month of October as I had dual shots of happiness. Yes, one was about my Birthday celebrated at Blue Print IT and another one was my job. With lots of fantasy, I headed to Pune with friends, where I enjoyed the companionship with my Bestie, Arul, and Madhu. I experienced the true happiness, affection, care, jealous, selfishness in 10 days. I was expected to join my job by November and so I did. I felt the pain of missing friends and a normal life as I was 20kms away from them. Especially I was missing my Bestie, I know that we will rarely meet. Besides distance, my bestie visited my place daily to spend time with me. I was feeling supportive as I barely know the place where I was working. Everything seemed new to me. The rain started its trailer right from the month of November; I didn’t know that Nada would ruin the city. Besides the continuous rain, I was enjoying the climate visiting malls, movies, eating delicious food with my Bestie. Meanwhile, my hostel mates were very supportive and our area is hardly affected. My dad took me to my Hometown as a result of boasting news and publicities about the rain. It was where I realized my affection, sewing seeds to SAYA!!

“Saya Bloomed Through Nada”

Vardha 2016

Vardha was also close to my Heart as I learnt to survive in Cyclone without anyone’s support. Velachery flew in heavy rain and OLA supplied boats to relocate from affected areas. During the month of November, it was difficult to book a taxi and that was the time when Demonetization emerged.  It was very hard to stay without mobile, power, water and especially proper Food. I was staying in the hostel all time. When I proceeded to Hometown due to poor Internet connectivity and power, the Rain stopped and the current was supplied to my area (Lolzz). Even though I enjoyed spending time with hostel mates colleagues, I was missing my Bestie as I couldn’t explore Velachery with him during those days.

Safety measures during Rain: 

We are unsure about the complexity of the rain in December, and so let us act proactively to safeguard ourselves from Flood!!

• Pack a bag with important items in case you need to leave your house due to flood. For example, safety medicines, daily medications, certificates, prescriptions, Identity cards, dresses, torch lights etc.

• Switch off the electronic utilities (refrigerator, washing machine etc.) or valves during rain.

• If you have to walk in rainwater on roads, walk where the water is not moving. Use a stick to check the tendency of the ground in.

• Save the water in containers for future use.

• Preserve the food which requires no refrigeration and cooking.

• Keep the sufficient amount in hands, because the status of the ATM is unpredictable during rain.

• People, who are staying in Hostels or Independent room, prefer to stay with friends in houses or flats of 2 stories height (prevents damage). Preferably, take a long leave and go to your Hometown.

Meanwhile, don't forget to support your people, who are in trouble during rain. 

Digital Marketing and Analytics

Suppose you own a BPO company located in Chennai and has branches around the World, how will you acquire clients and what will you do to analyze the Website Visits and Conversions?

Be it a Startup or well-established firm, a Business must have an alluring website, high-end equipment, and enduring service. The emergence of Digital Marketing escorts the Business people to withstand their business through legitimate Marketing trends.

What is the use of selling the Car accessories to the person who doesn’t own a car? Do you really think that Time-honored traditional marketing still exist? Naah!! How will a marketing Person find his exact Customer? 

I agree that Telemarketing will perform better for the fields like Insurance, Education and Customer support. But what is the use of following up the customers Weekly, Monthly and Half yearly? So what if you reach the Customers through Internet Marketing? Internet Marketing helps the Business to find and interact with the potential customers, saving time and money.

Customer Management Life Cycle

How to build a Brand?

Browse for the Website templates that suits your business. Also, check the domain name and age prior hosting your website.

Your website content must be engaging and furnish the comprehensive details about the Business. 

Make sure to check your competitors and search terms related to your business. Let us consider, you own a BPO Company in Chennai and its related search terms would be “BPO Companies in India”, “BPO Companies in Chennai”, “Outsourcing Companies in India” and so on.

Do you believe in Social Media in reaching the long-lasting Customers? I do believe!! Social media platforms help a Business to reach the Customers through active posts, Ads and articles about product demonstration. These build a trust among the customers about your business.

Different Types of Website Promotions:

• TV advertisements
• Youtube Videos
• SMS marketing
• Email marketing
• Video Ads
• Social media Optimization
• Social Media Marketing (Facebook, Linkedin, Twitter)
• Onpage and Off Page Optimization
• Search Engine Marketing (Google Adwords, Google Adsense)

Digital Analytics

Digital analytics encloses the analysis and interpretation of business data emphasizing user actions on websites, mobile sites and mobile applications.

The positive outburst of connected devices like Smartphone, Tab, Notebook and other devices have made the World firmly connected than ever, empowering the Marketers to acquire the contact information at possible options of purchasing funnels. This kind of tie-ups in hotels and shops has given the unpredictable Data about the (turned to be) Customers.

“Today I received a Call from a renowned bank regarding Loan, but the thing is I don’t have an account in it” – Ensuring the growth of Marketing field.

With the appropriate skill set, processes and latest trends, you can uncover the digital information about how you connect with your customers, the effectiveness of your customer engagements and also furnish you the data on how to take effort on improving the outcome – the business results.

Analytics

Customer Centered

The traditional marketing funnel which includes Awareness, Acquisition, Engagement, Conversion and Retention is suspended by the emergence of Devices and Social media.

As a Marketer, one should understand the Customer expectations, predict customer actions and interpret the information that are most effective in driving the potential customers as converted leads to the business This new strategy means we are placing the customers back at the focal point of the analytics. It means we can provide reliable business services to the potential customers.

As I said earlier, Through Analytics, one can reach the right Customer who is seeking for “Car Accessories in Chennai”. 

Quantifiable Data 

A Marketer or an analyst can measure the Long-term (monthly, weekly, yearly) quantitative data and engagements that are taking place on the Websites. The parameters include the number of Visits, Bounce rate, referral channels, referral domains, referral keywords, the device used, actions taken etc.

Outcome

A digital marketer or analyst can set a Goal, track the Outcome out of efforts and Conversion values through Analytics. They can also measure out the well defined marketing strategy of the Website.

A 30% increase in organic results does not provide you a 30% increase in business outcome – assuming the ultimate business objective might flourishes you the possible outcome. Outputs are the data of your Work.

Key terms and its Attributes:

• eCommerce: measured by products sold and services offered
• Lead generations: measured by lead forms(Contact/Query forms).
• Web portals: measured by the ease of finding the information (Quality Content)
• Branding: measured by engagement and loyalty.

A Picture Perfect Birthday

“There are two great days in a person's life - the day we are born and the day we discover why.”

Birthdays are always special to us. There was a time, I take few oaths on every Birthday and I regret not following it by the next year. Let me tell you the graph of my Birthday. Until my 4th birthday, my Family call for a party with 25 to 30 members, Snacks, 2-tier cakes and a photo shoot. I was always dressed in a new Pink frock, a plait surrounded by Jasmine flower, Eyetex kajal and I don’t omit to shower a blush!! The possibilities of the Birthday gifts (then) are Silver Kudam, Tiffin box, personalized gifts, a doll, etc.

After that, I didn’t have those boasting celebrations and I was just counting my years with the Gift money, a Chocolate box and a new Birthday outfit.

As I narrated earlier, previous 3 birthdays were splendid and unbelievable. This year, it was my Soma who adorned my Birthday week by presenting me a Smart phone. 

Yup!! Selfie Gaya is back to form!!

The day before my Birthday, one of my good friends, Arvy bestowed few words on a Blog to motivate me. It was my best ever motivation I could say.

I wondered when I heard about the competition between my blood mate and granny in wishing me at 12!! My Granny succeeded!!

Friendship is about Feelings and it is not about how long we chat or converse. I must thank my friend Paul and Archu(Evergreen) for their on-time wishes.

Gaya Birthday

Meanwhile in my Hostel at 11:55PM,

I was awake as my roomie was narrating Sudeep Nagarkar’s “She swiped right into my Heart" and she concluded the story by 10:45 PM. I was lying with the tones of excitement about my day. 5minutes were left to strike 12, when somebody sprinkled water on my face. I was stuck and I could also hear the noise of the cupboard and water flow of the tap left open. I was terrified and called my roomie to look after that strange situation. She made me calm by telling few possible excuses. I did notice the Candlelight when I checked my neighbors for support. I opened the door and found my Neighbors standing with a Pineapple Ice cake!! When they sang “Happy Birthday”, my roommates Piyusha and Gayathri joined them. I was amazed as well as trembled because of that spooky situation.

After cutting the Cake, my roomies kept several challenges and competed with me to defeat me, so that; I can do funny tasks as a punishment. Right from bursting balloons, eating beetroot, dancing, and lot more. Finally, Roomies give me a Gift as I satisfied them with all my tasks. It was an Orange kurta, probably my first kurta in that color.

*It was fit and I looked adorable on the day after Diwali.

I was all awake the whole night out of excitement, scrolling newsfeeds, statuses and Blog-my Gift. By morning I received many calls and messages from my Friends. After having the breakfast in Aryaas, we headed towards my office in our Pegasus (FZ)!

I received the warm wishes from my colleagues as Aishu, my friend wished in the Group chat and other followed it. I was delighted to get a Chocolate from my TL, it was unexpected and threw a positive (professional) vibe. I was surprised when my colleague, Rajiv anna failed to wish, even though he was next to my seat. I was perplexed too. 

The day seemed like an Intercity Express with additional coaches. 

My state was like “Physically Present and Mentally Absent” as I couldn’t answer few personal calls. Karthi, my brother added the fuel to my Anger as forgot my Birthday. By the afternoon, I was busy with the calls and my colleagues insisted me to have a lunch. Would I listen?

I was out of the World!! 

When I resumed my work, Shilpa, my friend asked me to come to the 5^th Floor. I had no clue about their surprise. When I outreached the destination, my colleagues were waiting with a Carmel Ice Cake! Presenting the cake, Rajiv Anna wished me Happy Birthday!! We chomped the cake in less than 5 minutes and left for Work. Later Anna presented a Silver coin too.

InfiniX means a lot to me, unlike others, I always admire the days spent and the selfies clicked over there are my all time favorite. The most annoying part of my Birthday is, my infiniX team hardly remembered my Birthday and wished me in the noon (with feasible excuses).

To them: I am Incredible

Rolling back to October 11, the time was 8:30 and after coming from the office, I checked Whatsapp for messages.  Eventually, I found the Videos sent by my Best friend Achu!! It was a Video of my Best Friends, wishing me with Achu Amma and Akka. I was beaming with Joy!!

Doughnut Damakka with Bestie!!

It was 06:30PM!! The time which I was longing for had approached and I left for the Supreme Bakers. I was asked to stay there as my well-wisher Vivek wanted to see me. We met him, spent few minutes in discussing about Friends. He bided Good bye, presenting me a Philips Head Phone.

I and Soma departed to Doughnut House to call it a Happier Birthday.  I always agitate about that shop because you will not find doughnuts after 07:30PM. We probably reached there by 7:30 and ordered 2 Doughnuts. I always try to savor a different variety of doughnuts to get familiar with it. 

Unlike other spots, Doughnut House is my all time favorite which has seen both my Happiness and Emotions. It was Today, my Bestie captured my Perfect Open Smile.

Thank You Amma Appa, Soma!!

Thank you 7 Stars, Hema, Suwetha, Maha and other Pals for wishing me on my Birth day!! Your wishes meant a lot to me!!

A Special Gift from Bestie

“Love brings up emotions that run the gamut from agony to ecstasy.”

Yup!! The above quote was true in my case!! Some years back, I used to long for Birthday wishes, Gifts, and warm support. Today, I no longer expect them because my Bestie and few friends take care of me like a Kid, they usher me in every complex situation. I should tell you frankly, the Birthday I celebrated in CDAC (2015) was very special with unexpected wishes and adorable gifts. It was then, the Happiness Hunt begun. It was started by my Soma!

“Write the Happiest moments in your Life here” – He said presenting a Diary.

It was special and I crossed around 60 Hunts!!

The Birthday bash was increased in numbers last year too. I followed the rule, preceded by my Colleague. Yes, taking a leave on Birthday to have a SEO-free Birthday.

I was presented with a long Cotton-Designed Blue Kurta, which was bought in a shop at Express Avenue, one of our favorite hangouts. We spent an hour as Burger King and Queen too!!

In few days, I gonna turn 25 and I was tensed because my Phone was not working due to charging problem. I neither have TV in my hostel nor phone to spend leisure time. I was in a Waiting State like “Process in Task manager”.

This morning, my Bestie was already waiting for me. I came out my hostel to start my professional hours. He suddenly took out a Samsung mobile, telling “Happy Birthday”.

I was literally shocked and shed few drops of tears in Happiness. The phone which I was longing for was in my hand. Besides few drawbacks, I like samsung for its user friendly UI and its additional parts are easy to buy.

He took me to devi temple, which we usually go. We bought 2 Garlands; spent some time in temple thanking the almighty. I was beautiful in my trademark Smile!! Ain’t I?

We went to Aryaas followed by the temple and had Yummy Yummy Appam-Kadala curry. To be frank, it was a tangy-delicious breakfast.

After that, I went to office wearing million dollar smile. I was eagerly waiting for the time to strike 6. I was yearning to explore my Smart phone.

When the clock stroke 6, I headed towards the Gate where my Bestie was waiting. We departed to Shanghumukham through my favorite highway, where I can see the Departure of Flights.

After spending few moments having Pani Poori, exploring the mobile beside the tides of Waves, We called it a Good day!!

Pc: 

Know What? My day was full of Joy and Soma presented the Mobile with Birthday wall papers and my favorite Number, “Nallai Allai”!!

He made my Day!!

(To be Continued)

Doughnuts of Happiness to Write

Happiness Hunt

"So many roads. So many detours. So many choices. So many mistakes." 

Nobody is perfect and if a person is perfect, he deserves an Oscar for his flawless acting. To me, it was not a Mistake, It is an inaccuracy!! Few ages back, I was neither a Strong girl nor Easy going. The days were stormy to survive with 80+ kilos and deserted circumstances. May be because of those blustery waves, I love to watch the Pleasant waves, its odor and Coffee brown foam now.

In accuracy!! I was an immature girl who didn’t try to resolve my fallacy and took half of the year to overcome, thus decorating my Life. If I were a brave girl I would have filled my Life with Colorful Doughnuts!!

Subsequently, I got few immortal Boons from the Place I relocated, to overcome my Composed Environment.

It aches to be avoided with no Reason, at the same time, it construct a strong attitude too. I constructed the Present in my Past with Music, Good friends, wandering in Malls and Self Analysis.

"If a person thinks about Self-Analysis, he is on 20th step of Success Ladder."

The worst part which I am trying to change is sharing Advices. LOL!! Sounds funny nah? I am happy that I hold self-analysis meter and a Partner who restructure my mistakes. He is my Partner in all Crimes, including hunting Doughnuts!! (Blush) (Blush) (Blush)..

I feel grateful to my Parents, Friends and the (Infinite) people who left me unanswered for helping me to reconstruct my Life. The black and white inaccuracies are now precious Backlogs!!

"To my Beacon, “You Go Man!!” 

Chikku Bukku

Whenever I pen down, I earn new energy. With the new spirit, I am here to inscribe few words about Train journey. 

I always prefer Train to travel because it is a Good mode of Transportation with amicable facilities.
One can have a pleasant journey wondering the Green trees and other elements gifted by God. Listening to our favorite Music Tracks in a Window seat is always Soothing. Where as some people prefer Bus journey as per their Convenience. 

Benefits of Train journey;

Being the largest network in India, Indian railways facilitate the passengers for the delightful journey through Internet. 

One can find the junctions, platform number, unpredictable delays Online.

Nowadays, online train ticket booking is easy with the invention of new mobile applications.

It is flexible to carry adequate Luggage through train.

Train is recommended for Family trips and  if it is pre-booked a Family can have a Safe and Delightful Journey.

Indian Railways provide SMS alerts as well.

The fare of AC Compartment is equal to the Multi axle AC buses and Railway department provides Quality service for the passengers travelling in AC.

Information Centre in the Railway junctions help Passengers to acquire information about the train.

Largest railway junctions like Chennai, Trivandrum have secured WI-FI facility for the Passengers.

Besides Inter cities and State level trains there are Electric trains and Metros connecting the major localities in a City.

As I had been to Chennai, I appreciate the Electric Train travel around the city. The fare is also reasonable to a common person.

I could frame out the tough and hasten Travel in the cities of Kolkata and Delhi through my well wisher.

What could be the disadvantages in travelling by Train ? 

Train timings and route cannot be adjusted to the Passengers' requirements.

During the day time, sharing the Seats with the co passenger may end with discomfort.

Some trains hardly maintain the Cleanliness in wash rooms.

Food they provide is not up to the Level (I exempt this Statement for the Trains like Shatabdi).

Some states like Kerala, rarely have Passenger trains where the local passengers are allowed to board in Express Trains. This creates Congestion and  the best idea I could suggest is to Add few Passenger coaches along with Express Trains.


Winding up this blog, I sing 

"Othaiyil Oadum Rail Oram
Kathiye Unpaer Sonnene
Antha Rayil Dhooram Ponathum
Naeram Aanathum Kanneer Vittaene"  from Sir.ARR's melody number.

Some Useful Links:

IRCTC

IRCTC Rail Connect App

National Train Enquiry System

Indian Railways Passenger Reservation Enquiry

Pegasus Annotations from Her-3

I am back with new ideas and Motivations. I was planning to resume the Blog with my Story’s Annotation because I feel that it will push me on the Dice to obtain Confidence and regain my spirit.

Annotation-3:

Whenever leaving for Native, we travel together. The last trip was most memorable Trip ever. I picked up my Sweet heart in the taxi and we reached Railway station in 45 minutes. As I don’t use online wallets, we were about to pay Rs.500 exceeding the exact denomination of notes. Obviously, the driver doesn’t have the change and my Prince Charm rushed into a nearby shop.

Uff!! With the Car sickness and heavy Luggage, I was waiting for him at the entrance. A few minutes later, I rushed to check whether he paid for the Taxi. But he was confused about the purchase. (Of course, everyone has and in today's world, we rarely get loose-change).

I called out his name and smiled. I asked him to get me a book. We rushed but spent 5 minutes to choose one. Losing patience (!!), he chose a Best selling book. Finally, we got what we came for and paid off the Taxi driver.

I rarely call him by his name. Even if I did, it would be a memorable moment for both of us.

Travelling with our loved ones will make our day!! Agree??

We experienced Train food and Music together. We admire the Nature, especially Water bodies with a Pleasant smile. I fall every time for my Man’s childish reactions, I smile and that’s how I cherish my Love!

“Being in Love and falling in Love completely two different Situations”!! 

Tele Serials and Reality Shows

In olden days, there were good Tamil serials and Programs. The episodes of some serials were too long but it was very interesting to watch, for example Metti Oli, Bhandham, Maruma Desam and so on. Even though those serials hold 1000+ Episodes, the scripts were good and interesting. But nowadays, the Tamil serials are not up to the level and the series of the serials are too lengthy and irrational, sometimes irritating. Do you want me to mention the names of the serials which are irritating? Both the serials are at prime time and the name of the serials starts with “V”.

Besides the script, I am watching the serials rarely to see the actors. Some of the reputed actors are good and are involved into the Character. The best example I can put down is “Indrasena” character from a prime time serial.

2 Years ago, It was a remarkable period for Tamil dubbed Hindi serials. 2 or 3 Tamil channels showed amusing Hindi serials which were good and entertaining to the college students as well as elders.

The Concepts of the game shows and reality shows are extra-ordinary comparing last decade but People really miss the shows like Pattukku Paattu, Top 10, Ungal Choice and Oliyum Oliyum. Since few years, the directors started bringing the concepts of Native game shows to Tamil as well. The best example would be “BIGG BOSS”.

"The best thing about Bigg Boss is that it teaches how to deal with the Society of people with different nature."

I support this Show because, this develop Patience among the Individuals. This also helps a person to accustom to a new Environment.

Imagine if you are in a place with the certain people of different attitudes and food habits! You will definitely feel inconvenient for a week, right? What if you are used to that after staying there for a month or two? Even 2 enemies of same character will become thick friends, if they are in an isolated environment.

Facts about Star Vijay Bigg Boss Season 1 from my Point of View:

• At present, 9 celebrities from different Mindset are on the Dice and 10^th Celebrity has been entered to the Show as a wildcard contestant.

• Celebrities are busy in maintaining their own Superiority. They were pushed to tell lies, talk behind and corner a “unique” Contestant.

• Here is where a Viewer can understand about reality fake Friendship. (Nominations- Buttering Up)

• A Girl despite of her career and media proposed a guy and expects his support and Care. She is a Girl who does what she thinks and like.

• (Hey Man, You will regret one day, your word can either be Yes or No, she will accept it!! She is an easy going Girl. Don’t ever create a Scene. You are under Audience eyes!! )

• Leadership is called as a skill rather than a Post.

• Stay Healthy with an Egg, a Day!!

• Beware of excess Chocolate Powder!!

Do you agree??