Wednesday, 24 May 2017

My Digital Marketing Survey


Business

I have conducted a Short survey based on Digital Marketing, particularly about User experience, Ads and How well the People are active, online. Based on my First question followed by second, When you search for anything
 on Google, have you ever noticed “Ads”?  I perceive that Most of the Internet users are aware of Advertisements displayed on the SERP. My Report states 70% of the People don’t click the Ads and some people also told me that, they clicked by Mistake. I reckon, they might have been misguided that, “They are just ads, sometimes spammy”

I kept 2 situations among People, Will go directly to the E-commerce site to purchase Kurti or you will search for “Kurtas Online”? 99% of the people stated that they search on the Ecommerce sites only. This proved that the efforts of E-commerce sites took to build the Brand, of course, Quality and Delivery support matters.

My 4th Question was, “Have you ever tried to find the Information on Google beyond 3rd Page?” People reported that they prefer 1st 3 Pages and rarely do they move beyond the 3rd page. Yup, it’s a Human nature, When I was a Student, I never searched beyond 2nd Page. So, People are interested in finding their Interests until 3rd Page of the Google, what about you?

I received the Chorus response for a couple of my Questions. 100% of the People whom I conducted the Survey tells that they use Mail frequently and they People prefer only Google, Whatsapp and FB as their Social interest, No surprises. So, It will be beneficial for the Business people to stay in touch with the Audiences through the Social medias like Google and Facebook. To be frank, Brand building through social media is a slow process. But it did work.

Acquiring Customers, generating revenues through Digital Marketing strategies is a Gentle process and it needs Time and more efforts. If you are a Startup, it is recommended to start your promotion with content sharing and Social media. Start working on PPCs and Facebook Ads from the moment you feel that your Site is Optimized and you had Content-based Back links from the Standard sites.
SEO and Content touch are must to a site as it pushes the Organic results and I bet that sometimes your Organic results are Constant.

Looking for Adwords management Strategies? Will be updated soon. Keep visiting my Blog.
Digital Marketing- A Boon
Note: This blog is written from my own Perception and Experience. Comments and Suggestions are warmly accepted.

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